Greater Burlington Partnership
Burlington
West Burlington
West Burlington, Iowa

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Seeking New Convention & Visitors Bureau Executive Director

July 16, 2021

Convention & Visitors Bureau Executive Director

The Greater Burlington Partnership is seeking an outgoing individual to aggressively promote Greater Burlington as a premier Midwest convention and tourism location.  Must possess outstanding presentation and written communication skills, be a self-starter, and organized.  Duties will include marketing, sales, customer service, volunteer management, and developing relationships with tourism and convention businesses on a local, regional and national level. Occasional overnight travel is required.

Qualifications:  Bachelor’s degree, strong PC skills including Office Suite and web-based products are required.  Previous successful experience in convention and tourism promotion preferred. 

Position Mission

To aggressively promote Greater Burlington as a premier Midwest convention and tourism location.

Key Responsibilities

  1. Develop in conjunction with the CVB Steering Committee an annual plan with measurable outcomes for convention and tourism in Greater Burlington.
  2. Develop and implement specific plans to promote Greater Burlington as a convention location for regional, state, and national conventions, including business conferences, recreational events, and association meetings and conferences.
  3. Develop and implement plans and materials to market the Greater Burlington area as a visitor attraction; to work in conjunction with other regional and state tourism efforts; and to work in conjunction with and publicize the events and attractions that exist.
  4. Develop and utilize materials, presentations, and other approaches designed to create increased tourism and convention business in Greater Burlington.
  5. Develop and monitor an annual budget for CVB activities.
  6. Direct staff and volunteers to accomplish the mission and objectives of the CVB and the Welcome Center.
  7. Promote Greater Burlington opportunities and achievements to internal and external markets.
  8. Develop an annual report of CVB activity and accomplishments.
  9. Actively seek grants to supplement regular CVB funding in order to extend the effectiveness of the organization’s efforts.
  10. Form strong partnerships with businesses and organizations in the Greater Burlington area that are involved in convention and tourism activities.  This may include committee participation.

Important Characteristics

  1. Desire to succeed and meet or exceed planned expectations
  2. Outstanding presentation and written communication skills
  3. Ability to sell ideas and community attributes
  4. Effective team member
  5. Self-starter
  6. Ability to create innovative solutions
  7. Skilled in computer and website use
  8. Organized
  9. Marketing and/or Convention and Tourism training/experience
  10. Ability to collect ideas and develop action plans
  11. Willingness to be active and visible in the community
  12. Ability to interact with and manage volunteers

Key Relationships

  1. Staff
  2. Volunteers
  3. Members and Investors
  4. Community leaders
  5. Regional partners
  6. State personnel
  7. Vendors

Job Parameters

  1. Position will be full-time and salaried
  2. Extensive travel will be required
  3. Work hours will not always be regular.
  4. Must be willing to participate in professional development activities.
  5. Person must be able to lift 40 pounds.

Job Location

Position functions primarily performed at the Greater Burlington Partnership offices; remote work option available as needed

Classification

Exempt Full Time

Supervisor

President and CEO

 

To Apply

Email a cover letter, resume, and references to Della Schmidt at dschmidt@greaterburlington.com

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